About the Tool —
To provide businesses across the dental industry with the information necessary to grow, create jobs, and operate sustainably the Australian Dental Industry Association (ADIA) has developed the ADIA Geospatial Dental Market Analysis Tool. This interactive mapping tool available exclusively to ADIA members provides new insights into the changing nature of the market for dental products and services.
Provided to the industry in a geographical format for the first time, this tool helps businesses plan their marketing and sales activities more effectively than has been possible in the past. It removes the guesswork associated as to where to focus on-the-ground product marketing and promotional activities. Currently, the map contains the following information displayed in a geographical format for the first time:
Over the coming twelve months the tool will be expanded to allow dental product manufacturers and suppliers to identify increases/decreases in each of these professional groupings, providing valuable insights into where new business opportunities exist. Further enhancements that are planned include the location of CBCT/CBVT digital imaging equipment and even the location of dental practices by postcode.
Access the Tool —
The ADIA Geospatial Dental Market Analysis Tool is available exclusively to ADIA Member businesses. ADIA Members may access the ADIA Geospatial Dental Market Analysis Tool for free by logging in above.
Member Engagement —
ADIA provides leadership, strategy, advocacy, and support. Our members set our agenda, fund our activities, and directly benefit from the results. With respect to the types market data and analysis published by ADIA the team in the ADIA National Office received advice and guidance from members serving on the ADIA-MRRC Market Research Reference Committee. Updates are provided online to members attending ADIA State Branch Briefings.
Further Information —
If you have an interest in ADIA's work to publish market data and research send an email to firstname.lastname@example.org or telephone 1300 943 094. To keep up to date on the latest news subscribe to the Twitter feed @AusDental or follow us on Facebook at www.facebook.com/dental.industry.
This information is available for your use under a Creative Commons Attribution 3.0 Australia licence, with the exception of the ADIA logo, other images and where otherwise stated.